Respiratory CE Provider: From 0% to 25% AI Success Score
How a respiratory continuing education provider achieved a 25% AI Success Score and dominated respiratory CE queries across AI Overviews and Perplexity in 6 months.
The Challenge
A specialized respiratory therapy continuing education provider faced a critical challenge: despite having quality content and strong domain authority, they were completely invisible in the emerging AI search landscape.
With 0% visibility in AI Overviews, 0% in ChatGPT, and 0% in Perplexity, they were missing out entirely as respiratory therapists increasingly turned to AI assistants for learning recommendations.
The Situation
Our Strategy
We implemented a focused GEO strategy specifically tailored for the respiratory therapy niche, targeting the 10 most valuable queries tracked by our AI monitoring system.
AI-First Content Restructuring
Completely restructured content to align with how AI models understand and cite respiratory education sources. Created conversational Q&A formats, added detailed metadata for all courses, and built comprehensive entity relationships between respiratory topics and certifications.
Authority Signal Enhancement
Enhanced credibility markers with accreditation details, expert credentials from respiratory therapists, and course approval numbers. Showcased partnerships with respiratory care associations and highlighted instructor qualifications to build trust with AI systems.
Query-Specific Optimization
Identified and optimized for 10+ high-value respiratory CE queries including various certification and course topics. Created targeted content for each query with AI-friendly structures and clear answers.
Multi-Platform Monitoring
Implemented continuous tracking across AI Overviews, Perplexity, and ChatGPT. Monitored citation rates, brand mentions, and sentiment across platforms. Adjusted strategy based on real-time performance data to maximize visibility.
Remarkable Transformation
In just 6 months, the platform went from complete invisibility to dominating AI search results for respiratory continuing education queries.
AI Success Score Growth
The transformation exceeded expectations. Starting from zero, the platform achieved a 25% AI Success Score, with 50% of AI Overview queries featuring their content and 25% of Perplexity searches citing them as a source.
Most remarkably, the platform achieved 100% positive sentiment across all AI platforms - a testament to the quality of their content and the effectiveness of the optimization strategy.
Platform Citations
Sentiment Analysis
Perfect positive sentiment across all platforms
Key Insights
Niche Advantage
Specialized content in focused niches can dominate AI search faster than broad topics.
Zero to Hero
Starting from 0% visibility, strategic GEO can achieve market leadership in months.
Quality Matters
100% positive sentiment shows that AI systems reward authoritative, helpful content.
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